About Us

Where Good Thinking® and good value intersect.

Hamilton Beach® is the leading small appliance brand in America*, selling over 35 million appliances each year.

Our company's most famous brands -- Hamilton Beach®, Eclectrics®, Proctor Silex® and TrueAir® -- are found in households across the United States, Canada, Lain America, and Asia. We’re excited to deliver our Good Thinking® approach throughout homes across the United Kingdom.

We're proud that our product quality, wide variety of options, superior customer service and brand name strength continue to earn us kudos with consumers. And we're committed to helping make your day a little easier, more creative and flavorful through Good Thinking® applied to the style and function in all of our small electric appliances.

*The NPD group, unit sales, Jan-Dec 2014.

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